CLaSP invites you to the book launch of ‘Rethinking Financial Behaviour: Rationality and Resistance in the Financialization of Everyday Life’

With author Ariane Agunsoye, Goldsmiths, University of London.

About the event: Pension policy in the UK and the US is built on the assumption that people make informed financial decisions, consistently invest in pensions, and manage diversified portfolios. Deviations from this model is often deemed irresponsible and irrational. However, this assumption overlooks uncontrollable factors such as caring duties, employment breaks, and income limitations. Even when individuals act as expected, unpredictable market shifts can hinder long-term planning. This book challenges the “financially irresponsible” label and rethinks how people make investment decisions, through the lens of real-life norms, not theoretical assumptions. 

 See: https://bristoluniversitypress.co.uk/rethinking-financial-behaviour

About the speaker: Ariane Agunsoye is a Senior Lecturer in Economics at Goldsmiths, University of London. With a background in both academia and the private sector, her research, published in leading journals, explores how people from a range of social and demographic backgrounds respond to the growing pressure to manage financial risk. She is a member of the Policy Advisory Group of the Women’s Budget Group, an Associate Member of Aston University’s Centre for Personal Financial Wellbeing, and a steering committee member of D-Econ.